Rooted in our 100-year legacy of Trust, Value, and Passion for Customers and Exactness, we take pride in making internationally aspirational products of the highest quality through innovative and sustainable processes. TVS Motor Company is a reputed two and three-wheeler manufacturer globally, championing progress through Sustainable Mobility with four state-of-the-art manufacturing facilities in Hosur, Mysuru and Nalagarh in India and Karawang in Indonesia. The TVS Apache RR 310 integration in Asphalt 8: Airborne can be experienced in Career, Player vs Player and Multiplayer modes TVS Apache customers find keen interest in online gaming, and this association is set to bolster the brand's awareness and imagery in engaging newer audiences In the process, they also stand a chance to win exciting prizes Players will discover the new TVS Apache branded booster & billboards and the new TVS Apache World Series Season. TVS Motor is the first Indian two-wheeler manufacturer to bring its motorcycle to the popular gaming franchise With this new integration, the 4.8 million TVS Apache customers and owners worldwide will get an all-new platform to experience their favourite TVS Apache RR 310 virtually in an exciting setting As part of this association, gamers across the world can now compete against each other on TVS Motor Company's flagship motorcycle - the TVS Apache RR 310 With this new partner, we are thrilled to bring new innovative and exclusive in the game, creating a deeper connection with the TVS Motor brand and the Asphalt franchise community." Speaking on the integration, Alexandre Tan, SVP Brand Partnerships & Advertising at Gameloft for brands, said, "TVS Motor is a great partner and we are excited that they are joining us for the first time in this new competition. With initiatives like these, TVS Apache has become one of the fastest growing brands in its segment, and continues to demonstrate its focus on bringing innovative platforms to connect with the customers." We are sure that this collaboration with Gameloft will help in increasing the awareness for TVS Apache brand, targeting a new set of audience while engaging online with our customers. TVS Apache series has been instrumental in flourishing premium motorcycling culture and is a popular brand among motorcycle enthusiasts and the Gen-Z. This philosophy manifests itself in each of TVS Apache motorcycles through the best-in-segment performance, technology and unique stye.Ĭommenting on the partnership, Vimal Sumbly, Head Business - Premium, TVS Motor Company, said, "TVS Motor Company is excited about its partnership with Gameloft for brands, as it brings TVS Apache RR 310 in the popular gaming franchise - Asphalt 8: Airborne. The TVS Apache series built out of TVS Racing, is based on the "Track to Road" philosophy. It is in line with the growing interest for gaming amidst the racing enthusiasts and target audience for TVS Apache, making this integration another medium for the company to engage with enthusiasts across the world even when they are off their motorcycles. This integration marks TVS Apache's foray into the world of gaming, extending its commitment to deliver an unparalleled racing experience to its 4.8 million+ customers, online as well as offline. It makes TVS Motor the first Indian two-wheeler manufacturer to bring a virtual racing experience of its motorcycle to Gameloft's Asphalt 8, one of the world's leading motor racing game. Singapore, Dec 16, 2022 - (ACN Newswire) - TVS Motor Company, a reputed manufacturer of two-wheelers and three-wheelers globally, announced today its partnership with Gameloft for brands for Asphalt 8: Airborne featuring its flagship motorcycle, TVS Apache RR 310. Starting December 15, 2022, players worldwide can compete in the superbike exclusive tournament featuring TVSM's flagship motorcycle Gamers will now get to virtually ride the popular TVS Apache RR 310 motorcycle in Asphalt 8: Airborne, making it the first Indian two-wheeler company to bring its motorcycle in the popular gaming franchise TVS Motor Company and Gameloft for brands announce their gaming partnership in India TVS Motor Company readies itself to rule the virtual world of racing Introduces the TVS Apache RR 310 in Gameloft's Asphalt 8: Airborne, for racing enthusiasts
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